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Cypress-based Hybrid Apparel inks licensing deal with Levi's
Company will develop men's, junior U.S. tops for the popular brand.
By Kristen SchottPublished: August 14, 2009 10:33 AM
Cypress-based Hybrid Apparel has inked a licensing deal with the Levi's brand to develop a complete collection of U.S. men's and junior tops. The product line will retail in specialty, department and midtier stores.
It's been a busy summer for Hybrid: The company also recently signed nine licensing agreements with "Modern Warfare 2 – Call of Duty" and "Despicable Me" (Universal Studios, 2010), among other brands.
The new collection will offer a number of selections, including wovens, knits and T-shirts for both men and juniors, according to Hybrid owner and CEO Jarrod Dogan.
"Hybrid ... really understands what it takes to be a competitor in the retail tops space," he continues.
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It's been a busy summer for Hybrid: The company also recently signed nine licensing agreements with "Modern Warfare 2 – Call of Duty" and "Despicable Me" (Universal Studios, 2010), among other brands. The new collection will offer a number of selections, including wovens, knits and T-shirts for both men and juniors, according to Hybrid owner and CEO Jarrod Dogan. "Hybrid ... really understands what it takes to be a competitor in the retail tops space," he continues. NEXT PAGE >> Related headlines Cypress' Hybrid Apparel inks 9 new licensing agreements Irvine's Earthpack debuts eco-friendly retail bag Irvine-based Boost Mobile scores big in consumer studies |
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