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EVENTS AND TRADE SHOWS
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Some 20,000 attendees expected at BlizzCon

The event is scheduled for Friday and Saturday at the Anaheim Convention Center.

BY JENNA SWEENEYPublished: October 18, 2010 09:34 AM

About 20,000 gaming enthusiasts will storm into the Anaheim Convention Center on Friday and Saturday for BlizzCon.

The sold-out event is a celebration of the online global player communities that have contributed to the success of Irvine-based Blizzard Entertainment’s Warcraft, StarCraft and Diablo series.

“BlizzCon is a unique opportunity for our players to meet one another, strengthen the friendships they’ve formed online and have a great time celebrating a shared passion for gaming together with Blizzard employees,” said Mike Morhaime, CEO and co-founder of Blizzard.

Blizzard became known across the world with its online game World of Warcraft, which debuted in 2004. This year, the multiplayer program reached 12 million subscribers. And the company plans to release the newest version of the game – Cataclysm – just in time for the holidays.

Meanwhile, discussion panels, competitive and casual tournaments, contests and hands-on playtime with current and upcoming Blizzard games are just a few of the activities that will be featured at the two-day event.

Among the other offerings: Tenacious D, featuring funnyman Jack Black, is slated to perform at the closing concert.

“The best way to wrap up two days of epic entertainment is with an epic rock concert – and few bands fit the bill like Tenacious D,” said Morhaime.

BlizzCon virtual tickets are still available as a DIRECTV Pay Per View Package. Viewers can catch 50 hours of convention coverage. Gamers can view demos, panels and exclusive interviews for $39.95.