MERGERS AND ACQUISITIONS
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BAT, Beelya ink deal, continued ...
Beelya’s current staple of virtual memorabilia includes more than 165
athletes such as Matt Hasselbeck, quarterback for the Seattle Seahawks,
and Larry Fitzgerald, NFL Pro Bowl wide receiver for the Arizona
Cardinals.
The sale of virtual goods in the U.S. is expected to
reach $1.6 billion this year, with $835 million coming from social
gaming, according to a January report by research firm Inside Network.
BAT
was founded in 2007 by brothers Ryan and Chad Steelberg. The company
provides advertisers from Fortune 500 companies, as well as regional
and local firms, ease and affordability in launching ad campaigns
featuring athletes and celebrities.
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BAT, Beelya ink deal, continued ...
Beelya’s current staple of virtual memorabilia includes more than 165
athletes such as Matt Hasselbeck, quarterback for the Seattle Seahawks,
and Larry Fitzgerald, NFL Pro Bowl wide receiver for the Arizona
Cardinals.The sale of virtual goods in the U.S. is expected to reach $1.6 billion this year, with $835 million coming from social gaming, according to a January report by research firm Inside Network.
BAT was founded in 2007 by brothers Ryan and Chad Steelberg. The company provides advertisers from Fortune 500 companies, as well as regional and local firms, ease and affordability in launching ad campaigns featuring athletes and celebrities.
<< PREVIOUS PAGE
Related headlines
Newport Beach-based Acacia subsidiary wins lawsuit against Yahoo!
True Food Kitchen dishes it out at Fashion Island
Costa Mesa officials seek to preserve fairgrounds
