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Brea’s Suzuki grows up: unveils new Kizashi sedan
The vehicle will be the Japanese automaker’s flagship vehicle for its more mature line.
By Susan BelknappPublished: July 31, 2009 09:45 AM
Brea-based American Suzuki Motor Corp. (ASMC) takes a major step in the company’s history by stepping into a whole new market with the debut of the 2010 Suzuki Kizashi (pronounced Kee-Zah-Shee). Previously, Suzuki’s niche has been as a maker of small vehicles and high-performance motorcycles.
The Kizashi is the company's first entry into the all-wheel-drive sport sedan segment. Benchmarked against some of the leading cars in the world, the company has positioned the new vehicle to be a car-of-the-year contender in its own right.
The aspiration for the Kizashi was to blend dynamic performance attributes with premium design aesthetics and craftsmanship not yet seen in this category. The car is scheduled to arrive in North American showrooms this winter; the Kizashi will serve as the company's flagship vehicle, further expanding and strengthening its current product line of high-quality small cars, trucks and SUVs.
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Brea-based American Suzuki Motor Corp. (ASMC) takes a major step in the company’s history by stepping into a whole new market with the debut of the 2010 Suzuki Kizashi (pronounced Kee-Zah-Shee). Previously, Suzuki’s niche has been as a maker of small vehicles and high-performance motorcycles. The Kizashi is the company's first entry into the all-wheel-drive sport sedan segment. Benchmarked against some of the leading cars in the world, the company has positioned the new vehicle to be a car-of-the-year contender in its own right. The aspiration for the Kizashi was to blend dynamic performance attributes with premium design aesthetics and craftsmanship not yet seen in this category. The car is scheduled to arrive in North American showrooms this winter; the Kizashi will serve as the company's flagship vehicle, further expanding and strengthening its current product line of high-quality small cars, trucks and SUVs. NEXT PAGE >> Related headlines $9,000 off a new car? Orange County Chrysler dealers say yes Orange County auto sales slide harder than U.S. OC METRO, July issue: '2010 Mercedes-Benz S 400 Hybrid' UC Irvine Economic Outlook: Grim 'OC METRO Minute,' July 24: UCI Paul Merage School of Business lunch |
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