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ONLINE BUSINESS
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CheapIrvine.com lets local merchants do the marketing

New portal allows businesses to upload coupons and target customers through Web-based, social media.

Susan BelknappPublished: November 18, 2009 10:28 AM

CheapIrvine.com, a new Web site that delivers hundreds of coupons for Irvine, by Irvine, while helping attract merchants local, repeat business, is launching its new electronic portal for Orange County merchants to further publicize their offers and promotions.

CheapIrvine.com allows any O.C. establishment to sign up through its Web site by implementing its do-it-yourself custom coupon creator by uploading images of existing print coupons. The promotions are immediately accessible to thousands of local consumers looking for deals.

“In October 2009, we had nearly 10,000 coupon print outs,” says Albert Ko, co-founder of CheapIrvine.com. “Our traffic is growing tremendously, which shows that consumers are trying to save. Locals are always looking for deals, but most merchants find it difficult to publicize their offers due to the high cost of traditional advertising, or because they don’t have the marketing resources.

“With CheapIrvine.com, we’ve created a win-win-win situation to help merchants during tough times, to help consumers save money, and to grow our business within the community,” continues Ko.

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