OC METRO CALENDAR

  • September 2010
    SuMoTuWeThFrSa
    2930311234
    567891011
    12131415161718
    19202122232425
    262728293012
    3456789
Add an event

ADVERTISING
Untitled Page

Costa Mesa’s Lucent Advertising segues into new medium

The company is rolling out a line of Segway chariot advertising shields to act as mobile billboards.

By Susan BelknappPublished: August 24, 2009 02:45 PM

With greater and growing demand for consumer attention, advertising professionals are being forced to get more and more innovative to find a way to through the deluge of messages to reach potential customers.

Costa Mesa-based Lucent Advertising LLC (LucentAds, lucentads.com) has put the wheels in motion to take advertising to a whole new level with its new line of Segway advertising products and accessories.

"With tools like custom Segway advertising chariot shields, non-spinning advertising wheel covers, Segway billboard trailers, concession trailers and wagons, LucentAds brings our clients' brands to consumers in a fun new way," says Edmund Karam, president of Lucent Advertising LLC. "Our Segway advertising products actually draw crowds because they're unusual places to display ads. People want to see more. That's something conventional advertising media just aren't able to do."

Segway chariot shields and custom graphic-wrapped Segway concession trailers round out the advertising options from LucentAds. All products and accessories are manufactured in the U.S. by Lucent Advertising.

NEXT PAGE >>

Related headlines
IndyCar star Danica Patrick boosts Boost morale
Irvine-based Fisker's Karma makes public driving debut
Santa Ana's Iteris, L.A. County Dept. of Public Works ink transportation deal
Irvine's Kia set to build 2011 Sorento at its first U.S. plant
‘OC METRO Minute,’ August 13: Kelly Blue Book’s list of cars with increased market share in July