Editor's Note
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New rules
The business world has changed. It’s time we learn some strategies and get comfortable with the “new normal.”
By Tina BorgattaPublished: January 01, 2010
It’s called 100 Businesses For 100 Days, and its mission is to provide company owners with information and tools to succeed in the new, post-recession economy.
The course – which begins Jan. 28 – is offered through the city of Santa Ana with the help of Opis Network, an Orange County-based business-consulting firm. (Go to opisnetwork.com for registration information.) Naturally, Santa Ana has ulterior motives: It’s a chance for the city to champion its business-friendly programs and incentives with the hope of persuading entrepreneurs to open up shop there.
But the information that will be presented in this 100-day workshop series couldn’t be more essential for surviving what all experts agree will be a slow, painful economic recovery. Much like our Cover Story this month (“The Entrepreneur’s Toolbox"), it will cover a 10-point strategy to help business owners find capital, decrease spending while increasing profits, grow their client bases and remain competitive in a global tech-driven market.
“Business owners over the generations have followed a certain criteria, but the Internet, technology and the inter-relationship of businesses around the world have changed things forever,” says Opis Network’s Norm Bour. “Businesses will have to adapt if they’re going to survive and be successful.”
It’s about figuring out the “new normal” – the newest buzz phrase
rolling off the tongues of business experts everywhere. And there’s
good reason. This Great Recession is unlike any we’ve experienced since
World War II – a 38-month odyssey that began in May of 2007, with a
recovery that’s expected to last until June, according to Chapman
University President Jim Doti, whose annual economic forecast last
month drew 2,000 business professionals from across the region.
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I think we have a common midset, so let's make a difference.
Comment at 1/2/2010
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The course – which begins Jan. 28 – is offered through the city of Santa Ana with the help of Opis Network, an Orange County-based business-consulting firm. (Go to opisnetwork.com for registration information.) Naturally, Santa Ana has ulterior motives: It’s a chance for the city to champion its business-friendly programs and incentives with the hope of persuading entrepreneurs to open up shop there. But the information that will be presented in this 100-day workshop series couldn’t be more essential for surviving what all experts agree will be a slow, painful economic recovery. Much like our Cover Story this month (“The Entrepreneur’s Toolbox"), it will cover a 10-point strategy to help business owners find capital, decrease spending while increasing profits, grow their client bases and remain competitive in a global tech-driven market. “Business owners over the generations have followed a certain criteria, but the Internet, technology and the inter-relationship of businesses around the world have changed things forever,” says Opis Network’s Norm Bour. “Businesses will have to adapt if they’re going to survive and be successful.” It’s about figuring out the “new normal” – the newest buzz phrase rolling off the tongues of business experts everywhere. And there’s good reason. This Great Recession is unlike any we’ve experienced since World War II – a 38-month odyssey that began in May of 2007, with a recovery that’s expected to last until June, according to Chapman University President Jim Doti, whose annual economic forecast last month drew 2,000 business professionals from across the region. NEXT PAGE >>> |
||||
Readers Feedback:
I think we have a common midset, so let's make a difference.
| Comment at 1/2/2010 |
