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Paperless receipts
An Internet-based service for retailers helps save trees – and the seams of your wallet.
by Ashley EliotPublished: October 01, 2009
We feed them to our wallet every day. They’re collected, saved and held onto for quite some time: receipts. Most of us need to archive our purchase records for tax purposes and budget-keeping, but it’s the use of paper that we can do without.
And that’s where Fullerton-based allEtronic comes in. Founded in 2007, the company has developed an Internet-based paperless receipt service. Purchase records stay organized, without causing your wallet to burst at the seams. It alleviates the worry of losing an important receipt or the hassle of trying to read faded print on crumpled or torn paper. Instead of worrying about destroying them, they are safely stored in one place.
And then there’s the benefit to the environment that comes with minimizing the demand for paper (think trees).
“We are providing consumers with a free service and allowing them to eliminate their wallets, purses, pockets and shoe boxes full of paper receipts, and replace them with a single, centrally located Web site, through which they can receive all of the paperless receipts from the business offering the service,” says Isaac Lay, CEO and founder of allEtronic. “We are seeking to implement the service on a national level and begin saving the millions of trees that are destroyed to produce receipt paper.”
Here’s how it works: Consumers log on to the Web site of the company where the purchase was made, and they are directed to a page where they can view a list of their purchases.
“Retailers can reduce their receipt paper, printer maintenance and related service expenses by up to 50 percent,” Lay says. “Also, they can apply marketing strategies and target their customers directly without the need to print or mail materials.”
Readers Feedback:
It's about time! I hate paper receipts. I think this is the greatest idea since sliced bread.
Comment at 10/1/2009
What a revolutionary idea! I'm staring at a pile of receipts on my desk right now and wishing I heard about these guys earlier.
Comment at 10/2/2009
Good idea but are there really retailers using paperless aside from Apple Stores? I have not encountered one yet.
Comment at 10/20/2009
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And that’s where Fullerton-based allEtronic comes in. Founded in 2007, the company has developed an Internet-based paperless receipt service. Purchase records stay organized, without causing your wallet to burst at the seams. It alleviates the worry of losing an important receipt or the hassle of trying to read faded print on crumpled or torn paper. Instead of worrying about destroying them, they are safely stored in one place. And then there’s the benefit to the environment that comes with minimizing the demand for paper (think trees).“We are providing consumers with a free service and allowing them to eliminate their wallets, purses, pockets and shoe boxes full of paper receipts, and replace them with a single, centrally located Web site, through which they can receive all of the paperless receipts from the business offering the service,” says Isaac Lay, CEO and founder of allEtronic. “We are seeking to implement the service on a national level and begin saving the millions of trees that are destroyed to produce receipt paper.” Here’s how it works: Consumers log on to the Web site of the company where the purchase was made, and they are directed to a page where they can view a list of their purchases. “Retailers can reduce their receipt paper, printer maintenance and related service expenses by up to 50 percent,” Lay says. “Also, they can apply marketing strategies and target their customers directly without the need to print or mail materials.” |
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Readers Feedback:
It's about time! I hate paper receipts. I think this is the greatest idea since sliced bread.
| Comment at 10/1/2009 |
What a revolutionary idea! I'm staring at a pile of receipts on my desk right now and wishing I heard about these guys earlier.
| Comment at 10/2/2009 |
Good idea but are there really retailers using paperless aside from Apple Stores? I have not encountered one yet.
| Comment at 10/20/2009 |
