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Irvine-based Intertainment Broadcasting Corporation (IBC) premiered “That Morning Show” Monday. It will run from 6 a.m. to 9 a.m. seven days a week nationally on E! channel.The show, taped in Irvine at IBC studios on Research Drive, is targeted to the hard-to-reach generation X and Y viewers in their 20s and 30s. The unique approach unites live television with complete user interactivity. The revolutionary approach will fuse multimedia entities to offer a media platform with a new and unrivaled experience for the audience as well as the advertiser. NEXT PAGE >> Related headlines 'OC METRO Minute' Sept. 14: D23 unveils new attractions Newport Beach's Barclay Butera receives noble appointment OC METRO magazine, Sept. issue: Creative Genius Coming soon to cell phones: Irvine-based Just Enjoy's on-site dining application D-Link secures Sports Museum of L.A. |
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