Masimo realigned its international business organization and structure during the fourth quarter of last year to better serve and support the company's increasing global business. The company localized worldwide operations, including sales management, marketing, customer support and logistics. It expects this structure change to help develop a more efficient program for global sales.
"Our ongoing business model, which is based on both new product innovation and a recurring revenue stream, is continuing to show resilience in this difficult worldwide economic climate," finishes Kiani.
Masimo develops, manufactures and markets monitoring technologies for the health care industry. PAGE ONE