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PHILANTHROPY & CHARITY NEWS
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Oakley launches collection to support the Infinite Hero Foundation

Consumers can purchase sunglasses, apparel and accessories while benefiting military personnel.

by Kristen CervantesPublished: July 28, 2011 08:00 AM

Foothill Ranch-based sports apparel company Oakley Inc. today announced that it has launched a special edition collection of eyewear, clothing and accessories in stores and online to benefit the Infinite Hero Foundation.

The Infinite Hero collection features the Infinite Hero symbol on many types of sunglasses for men and women, such as Split Jacket, Fuel Cell, Necessity and Paperclip. The entire collection contains unique details that symbolize appreciation for the military. 

Oakley is donating $20 to the foundation each time one of the special-edition eyewear items is purchased, along with $80 for each Warrant timepiece that is sold. The company has released a collection of apparel and accessories with colorful Infinite Hero designs. The Infinite Hero Foundation will receive 10 percent of all sales proceeds.

“We are proud to salute and assist the vital work of Infinite Hero with this special edition collection.  The products will give people the opportunity to show their support of the military service men and women…as well as the families of heroes who never make it home,” said Oakley CEO, Colin Baden.

The popular eyewear brand has contributed to service men and women in the military for many years by improving the performance and safety of its gear.  Also, Oakley understands that the Infinite Hero Foundation depends on its partnerships and donations to keep the charity’s vision alive.


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