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About.com recognizes SRS Labs for music app

MyTunes Pro wins Reader’s Choice Award under Best Music App category

by Kirsti CorreaPublished: April 02, 2012 12:05 PM

About.com has granted its Reader’s Choice Best Music App Award to SRS Labs Inc., the Santa Ana based surround sound, audio enhancement and voice post-processing technology firm, for the company’s newest app, MyTunes Pro.

MyTunesPro, available for the iPhone, iPad and iPod, feature SRS WOW HD processing to restore the natural tones and characteristics of recorded audio allowing listeners to experience music the way it was recorded in a studio.

“We are passionate about letting the world hear audio as it was meant to be heard,” said Allen Gharapetian, senior vice president of marketing for SRS Labs. “Mobile device and accessory makers, however, tend to not be as passionate about audio quality given that the majority of portable entertainment products and accessories like headphones and speakers on the market today are simply incapable of reproducing great audio, which is why we felt compelled to create MyTunes Pro.”

User have the option to customize their music, podcasts and audio book files from their iTunes library by speeding up or slowing down the sound, synching the intensity to match a workout, mixing sounds with DJ- style transitions and other listening device presets.

Both apps are available for free through the iTunes App Store or users can enjoy the full features of the app for $6.99 on the iPhone and $9.99 on the iPad.

“We are humbled by About.com’s recognition and accolade of our latest app, and feel that having earned this celebrated award pays homage to our passion and validates the hard work put in by our product application development, marketing and engineering teams,” Gharapetian said.

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