AUTOMOTIVE
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Suzuki, continued ...
"In developing and naming our newest automotive introduction, the
Japanese word ‘Kizashi,’ which tells that something great is coming,
seemed appropriate," says Kevin Saito, president, American Suzuki. "Now
that the production model Kizashi has arrived, we expect the name and
the product itself to clearly demonstrate the bold statement this
company knew it would be making with the debut of this vehicle - while
simultaneously suggesting what will emerge in the Suzuki lineup as we
look ahead to the future."
The production of Kizashi redefines
the performance sedan category and positions the brand more upscale
without abandoning the company’s traditional emphasis on content and
value with an active and energetic identity.
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Suzuki, continued ...
"In developing and naming our newest automotive introduction, the
Japanese word ‘Kizashi,’ which tells that something great is coming,
seemed appropriate," says Kevin Saito, president, American Suzuki. "Now
that the production model Kizashi has arrived, we expect the name and
the product itself to clearly demonstrate the bold statement this
company knew it would be making with the debut of this vehicle - while
simultaneously suggesting what will emerge in the Suzuki lineup as we
look ahead to the future."The production of Kizashi redefines the performance sedan category and positions the brand more upscale without abandoning the company’s traditional emphasis on content and value with an active and energetic identity.
<< PREVIOUS PAGE
Related headlines
Seal Beach's Clean Energy will build fueling station at Ontario Airport
Brea's Suzuki grows up; unveils new Kizashi sedan
OC METRO, October issue: 2010 Lincoln MKT EcoBoost
