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Untitled Page Published: August 10, 2009 10:04 AM



Masher Media's MyMiniPeeps.com, continued ...

"As investors, first and foremost we bet on people, and Sherry Gunther, the founder and creative genius behind Masher Media is one of the most accomplished people in her industry," he continues. "Moreover, Masher Media has a terrific concept in a fast-growing market."

Business is booming for the children's virtual world industry: It reached more than $1 billion in revenue last year, and the number of users is expected to leap from 186 million in 2009 to 640 million by 2015, according to TCA. And MyMiniPeeps.com expands on the virtual environment for kids, offering new, polished content and 3-D graphics. Among the features of the secure and parent-authorized Web site: Children can role play, work within communities and create new worlds and content.

"There’s a real opportunity for us, the content drivers, and our young users to innovate together to shape a new online experience,” says Gunther.

Tech Coast Angels' members provide funding and guidance to more early-stage, high-growth companies in Southern California than any other investment group, according to the firm. Members invest in businesses ranging from life sciences to retail to software to tech startups. The group has more than 250 members in five networks within the L.A., O.C., San Diego, Westlake/Santa Barbara and the Inland Empire areas.

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