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MERGERS & ACQUISITIONS
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Adobe buys Day Software for $240 million

The Newport Beach firm will become a product line in the Digital Enterprise Solutions Business unit.

By Casey GomezPublished: July 29, 2010 01:23 PM

Adobe Systems Inc. plans to acquire Day Software, which has West Coast offices in Newport Beach, for about $240 million.

Day Software, which has headquarters in Massachusetts and Switzerland, is an international firm specializing in Web 2.0 content application and infrastructure solutions. The firm has been tapped by companies such as Audi, MTV Networks and McDonald's.

This acquisition provides a significant boost to San Jose-based Adobe. The deal is expected to strengthen the company’s enterprise software solutions with Web content and digital asset management, and social collaboration offerings.

“Adobe’s acquisition of Day represents a key milestone in our efforts toward delivering best-in-class customer experience management solutions to enterprises and governments worldwide,” said Rob Tarkoff, senior vice president and general manager of Adobe’s Digital Enterprise Solutions. “With the addition of Day to our enterprise portfolio, we will be able to enhance the value of our offering and deliver on our vision of the Web as the hub of customer interaction.”

Day will now operate as a product line within Adobe’s Digital Enterprise Solutions Business unit. Day’s customers will be able to better integrate their global Web presence and business applications, and will be able to leverage more interactive application and document capabilities from Adobe AIR, Adobe Flash, Flex, Adobe LiveCycle and PDF.

“We are excited to join Adobe and combine our expertise in WCM (Web content management) with technologies that create and deliver rich online and offline experiences leveraging the ubiquity of Flash and PDF,” said Erik Hansen, CEO of Day Software. “We believe this is a winning combination for both Adobe and Day customers.”

Hansen will join Adobe and report to Tarkoff.

The transaction is expected to close in the fourth quarter.

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