Stephanie Leavell of tiny Alton, Ill., was all set to attend the University of Missouri – she already had a roommate and most of her classes picked out. Then she got a letter from a professor at Chapman University in Orange. It talked about what the smaller school had to offer.
“In two days at Mizzou, I hadn’t met a single professor,” recalls Leavell. “Now here was one who wanted me. My mom said, ‘Let’s go back out there and take another look.’”
Adieu, Mizzou. Hello Orange County.
The Angels, Chapman University, In-N-Out Burger – the Leavell siblings have latched onto three longstanding institutions with something in common. They’re among the brand names Orange County consumers say they trust the most – a sentiment revealed through a months-long survey conducted by The Values Institute at Santa Ana-based DGWB Advertising and Communications and OC METRO.
Orange County's 10 Most Trustworthy Brands
Disneyland | Trader Joe's | Chapman University
Los Angeles Angels of Anaheim | Mother's Market & Kitchen
Planned Parenthood of Orange & San Bernardino Counties
In-N-Out Burger | St. Joseph Hospital
Vizio | Cal State University, Fullerton
WE VALUE CONSISTENCY
By OC METRO magazine Publisher Steve Churm
THE VALUES INSTITUTE'S SURVEY: METHODS AND STATS