OC METRO CALENDAR

  • August 2014
    SuMoTuWeThFrSa
    272829303112
    3456789
    10111213141516
    17181920212223
    24252627282930
    31123456
Add an event

AUTOMOTIVE INDUSTRY NEWS
Untitled Page

Mazda rolls out new fuel-efficient technologies

The Irvine-based company will mark the U.S. debut of its SKYACTIV platform this month.

By Kristen SchottPublished: April 07, 2011 09:51 AM

Photo courtesy of Mazda North American Operations
Irvine-based Mazda North American Operations will mark the U.S. launch of its new tech lineup aimed at improving fuel economy, safety and the performance of its vehicles during this month's New York International Auto Show. The automaker also plans to showcase its 2012 Mazda3 model and MINAGI concept car (the former is making its first U.S. presentation, the latter its North American debut).

SKYACTIV is a suite of technologies that's expected to "improve upon every aspect of the driving experience," according to Mazda. The lineup includes redesigned internal-combustion gas and diesel engines; manual and automatic transmissions; and an enhanced body and chassis.

The SKYACTIV-G gas engine, transmission and powertrain will be incorporated into the updated Mazda3 model in the fall, which also boasts a revamped interior and exterior design, among other features.

Meanwhile, the MINAGI compact SUV will be Mazda's first concept car to implement the full SKYACTIV tech suite. The car also will showcase the brand's new Soul of Motion – aka KODO – design theme, which debuted last year in the SHINARI concept and seeks to move people "physically and emotionally," said Ikuo Maeda, general manager of Mazda's design division, at the time.

The auto show runs April 22 through May 1.

Related headlines
O.C.'s manufacturing sector grows faster in Q2
Toyota Material Handling USA bolsters dealer, customer support services
O.C.'s new-vehicle sales surge in February